Brand Buzz Index
BETA

brand buzz index

Brand Monitoring
BBI is a measure of your brand's buzz online, enabling unbiased evaluation of its performance within a category. Learn How it Works
Top BBI Categories this week
Brands which outperformed others in their category covered under BBI.

Detergent

Comfort Wash
BBI
185

Electronics

Samsung
BBI
913

Insurance Companies

HDFC Life
BBI
486

Health Snacks

McVities
BBI
452

Cricket Teams

KKR
BBI
729

Lighting

Havells Lighting
BBI
684

Soap

Lifebuoy
BBI
653
All brands by category
Relative perfomance of brands within a category.
Top five
BBI Gains
Brands that gained a leg-up
this fortnight.
Dove
BBI
647
Eveready Lighting
...
BBI
548
+394
Change from last week
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Top five
BBI losses
Brands that dropped down
this fortnight.
Medimix
BBI
86
Wipro Safewash
...
BBI
98
-183
Change from last week
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