Brand Buzz Index
BETA
Crompton Switches
BBI
11
Switches
BBI of four weeks.
Popularity Score
2

A brand's popularity score is the based on user activities on social media, the amount of content generated and the popularity of the website.

Sentiments ( 04 Nov - 11 Nov )
0% Positive
0% Neutral
0% Negative
Subscribe to View 12 more measures for Popularity
Top Gainers in Popularity
Brand Name Popularity Score Gain
Mumbai Indians 0 +14
Fortune Foods 38 +7
Lenovo 46 +7
Virality Score
1

A brand's virality score is calculated from the amount of shares it generates on social media and other digital assets, the spread and propagation of the brand mentions.

Virality On Social Media ( 04 Nov - 11 Nov )
Subscribe to View 6 more measures for Virality
Top Gainers in Virality
Brand Name Virality Score Gain
Santoor 1 +1
McVities 2 +1
Nutrela Health 1 +1
Conversation Score
0

A brand's conversation score is calculated from the amount of user generated comments i.e. people talking to the brand on social media and other digital assets.

Social Media Conversation ( 04 Nov - 11 Nov )
0 FACEBOOK COMMENTS
0 TWEETS
0 OTHER COMMENTS
Subscribe to View 8 more measures for Conversation
Top Gainers in Conversation
Brand Name Conversation Score Gain
Santoor 22 +14
Lenovo 36 +8
Nutrela Health 13 +4
Engagement Score
0

A brand's engagement score is calculated from the amount of interactions users make with the brand on social media and other brand assets.

FACEBOOK Active User Ratio ( 04 Nov - 11 Nov )
Subscribe to View 10 more measures for Engagement
Top Gainers in Engagement
Brand Name Engagement Score Gain
Lux 2 +1
Indoasian Switches 0 +0
Neo Foods 0 +0
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